The Entrepreneur’s Solution Videocast Mel Abraham from The Entrepreneur’s Solution reveals all of his business and entrepreneur building strategies.

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about your value because if you don't get value right no one sees you, people don't have interest in you and there is no sale. However, if you get it right, you're seen by your marketplace and the potential folks trying to hire you, people are curious and want to know more, and ultimately they buy.

Here are the 3 things that you need to know:

  1. Transformation drives value
  2. Process gives confidence
  3. Results create certainty

The Value Articulator

This framework allows you to articulate your value so that you are able to speak to your audience in a succinct way.

  1. Who: Who do you help? This is our market.
  2. What: What results do you help people get?
  3. How: How do you help? This is the process.


  • Problems: When you talk about who and what together, it’s really about the problems you solve.
  • Transformation: It’s between what and who. We get transformation by matching the people we work with, with the process that works.
  • Distinction: It is what the results are that we get and how we get them.

The Value Articulator Template

This is a template that you can use to answer who, what, how along with the distinction that you have when compared to others.

Here is how it works:

I help [X] do [Y] so that [Z], unlike [A] because of [B].

X – Who do you help
Y – What do you help with
Z – What results you help get
A – Customer alternatives
B – Your Distinction



Mel is the founder of Business Breakthrough Academy and Thoughtpreneur Academy where he helps entrepreneurs bring their businesses to the world and build the lifestyle that they want. Mel is one the most sought after entrepreneurial mentor and strategic thinkers of our time. Unlike many other so called “business coaches”, Mel has lived everything he teaches and continues to do so. Mel has built, bought and sold numerous multimillion-dollar businesses for himself as well as his clients. As the author of The Entrepreneur’s Solution: The Modern Millionaire’s Path to More Profit, Fans & Freedom Entrepreneur, Mel’s strategies have helped build thousands of businesses and have generated hundreds of millions of dollars for his clients, ranging from large corporations to startups and small family-owned businesses.

Mel is a true believer in the entrepreneurial way of life and says that this “new frontier” is the paradigm that will shift society from simply existing to living life bigger, bolder and on their own terms.

Meet Mel at



The Entrepreneur's Solution is a weekly entrepreneur, business, wealth and lifestyle show where entrepreneur, speaker and author Mel Abraham reveals all of his business and entrepreneur building strategies. Mel is one of our time's most sought after mentors and speakers that not only teaches but also lives what he teaches. Discover how to design, create and build your business so it gives you the life and lifestyle you want.

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